Paint & Decorating Retailer - March 2003

Faux Q&A: Sunny's Goodtime Paint Products

Paint & Decorating Retailer
March 2003

Faux Q&A: Sunny's Goodtime Paint Products
Respondents: Sunny Goode and Dede Davis

Q: What is unique about Sunny’s Goodtime Paint Products?
A: The relaxed attitude about painting. What has struck a chord with consumers is that you don’t have to mix our products. You can ge an immediate result in one step-it’s shake, dip and go.

Q: How did you determine the color palette for the product line?
A: We don’t follow any trends. We choose colors we like.

Q: What are some of the tools that you’ve developed to support the product line?
A: We offer Deck-o-rator cards (patent pending) that give consumers an idea of how the final color will look on their walls. There are 36 cards in all, and they come in a box like pkaying cards. Our glazes and patinas are shown on clear acetate, so they can be held over any basecolor to what they will look like. We also offer stencils, a mixing cup and a how-to video.

Q: What types of outlets currently carry Sunny’s Goodtime Paint Products?
A: There is a cross-over market for our line. Gift, fabric, and paint stores all carry it. Independent paint stores are a great fit because their sales staffs are so knowledgeable about paint, and it’s one-stop shopping for the customer.

Q: Geographically, where are Sunny’s Goodtime Paint Products currently available?
A: The line is available from Connecticut to Colorado, but we’re expanding westward everyday.

Q: Could you really be the “Ben & Jerry” of the decorative painting industry?
A: When we say that we want to be known as the Ben & Jerry” of paint, what we really mean is that we want to be know for having a quality product that people can count on for their painting needs. We hope that someday Sunny’s Goodtime Paint Products will become a household name as far as decorative painting is concerned.

Contact Sunny's Goodtime Paint Products at (866)482-2982 or at sunnysgoodtimepaintproducts.com